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Golden Goose Appointed by Terry de Havilland to Lead Global Licensing Programme
Terry de Havilland, the iconic British footwear house renowned for its boundary‑pushing design and rock‑and‑roll heritage, has appointed brand‑building agency Golden Goose to develop and manage its global licensing programme.
The partnership marks a significant step in expanding the Terry de Havilland universe beyond footwear, opening new opportunities across fashion, lifestyle, and design categories. Golden Goose will oversee strategy, partner selection, and long‑term commercial development, ensuring all licensed products reflect the brand’s distinctive aesthetic and legacy.
“We are entering a new chapter for Terry de Havilland,” said Darren Spurling the brand’s Managing Director. “Golden Goose brings deep expertise in licensing and a proven track record of elevating heritage brands. Their strategic approach and commercial insight make them the ideal partner as we expand into new categories.”
Golden Goose will focus on building a curated portfolio of licensees aligned with the brand’s creative DNA, targeting premium partners who can translate Terry de Havilland’s bold, glamorous spirit into new product categories.
“We’re thrilled to be working with such an influential British brand,” said Emma Coote, Account Director. “Terry de Havilland has an exciting, vibrant and sexy design aesthetic, impeccable history and a loyal global following. Our goal is to amplify these qualities through thoughtful, high‑quality partnerships that honour the brand’s legacy and unlock new commercial potential.”
The licensing programme will roll out globally from 2026
For more information on Terry de Havilland visit https://terrydehavilland.com/.
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