Golden Goose

Europe's leading strategic licensing boutique


Golden Goose regularly publishes industry white papers which can be downloaded on this page.

European Licensing

Make it big in Europe

Your 5yr plan

Licensing in just 5 years

Bad licensing

Licensing best avoided

5 Habits of Successful licensing programmes

Tell-tale signs of licensing success

Staying in the Game

An article written at the very start of the Covid 19 crisis

After The Storm

Some thoughts on emerging narratives after Covid 19

The Future Unmasked

Some thoughts on emerging from Lockdown

Some of our publication partners

We regularly contribute white papers to a number of publications including:

Brand and Licensing Source Book


Royalty Collections

Total Licensing